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Tuesday, May 21, 2013
Originally posted in the Boston Business Journal
Download the full report.
A report commissioned by the state’s association for medical device companies finds that the industry is increasingly responding to cost concerns from the... Read More
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Thursday, Apr 25, 2013
Originally published on The Financial Brand
Financial marketers will need to offer fraud protection and extra rewards features to entice on-the-fence consumers.
Mobile wallets will revolutionize payments. But what do consumers know, what... Read More
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Wednesday, Apr 17, 2013
Originally published on Marketing Charts
A survey of 1,497 smartphone owners, conducted by Chadwick Martin Bailey (CMB) and SinglePlatform at Constant Contact, reveals that respondents are more likely to search for restaurants than any other... Read More
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Friday, Apr 12, 2013
Originally published on IntelligentHQ
Visualize this, if you will: No more fumbling for credit cards or digging through your pockets for spare change. The technology already exists to let you buy that through your phone, simply by saying your... Read More
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Monday, Feb 4, 2013
Originally published on HubSpot
How often do you think about junk mail? Probably not too often, because there's a folder in your email that thinks about it for you, right?
But consider this: according to Return Path , marketing emails... Read More
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Tuesday, Nov 27, 2012
Originally published on NetNewsCheck
The Council for Research Excellence today announced the official launch of its study to understand if and how tablets, mobile phones and laptops impact overall television viewing behavior.The CRE has tapped... Read More
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Wednesday, Nov 14, 2012
Originally published in the Credit Union Times
Research is making the point, emphatically: You need mobile banking, and it needs to be app based.
New reports from organizations that track these things underline the conclusions that... Read More
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Thursday, Nov 1, 2012
Originally published on eMarketer
Most credit union customers were pleased with their banks’ mobile and online technology
Those under the impression that credit unions have been slow to adapt to the digital world may want to reconsider. A... Read More
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Thursday, Oct 25, 2012
This post was originally published in Jim Marous’s blog: The Changing Definition of Convenience in Banking .
Historically, one of the reasons people have chosen big banks has been their large network of branches and ATMs. Especially... Read More
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Tuesday, Oct 9, 2012
Originally published in Quirk's Magazine
Editor's note: Jon D. Morris is CEO of AdSAM Marketing, a Gainesville, Fla., research firm. Cathy Gwynn is executive vice president, director of analysis at AdSAM Marketing. The authors wish to... Read More
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Monday, Sep 10, 2012
Originally Published in The Financial Brand
Ten years ago consumers’ options for banking services were pretty obvious. If they wanted accessibility and convenience, they chose a large bank. If they valued personal service, a small bank or a... Read More
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Monday, Sep 10, 2012
Originally published in The Financial Brand
Bank customers say they value their bank branches, but nearly half visit their branch fewer than five times per year. Although 58% say they would prefer their local branch close rather than pay... Read More
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Thursday, Aug 16, 2012
Originally published in Mashable
There’s now another reason for small businesses to be skeptical of daily deals.
New research found that 43% of consumers said they would be more likely to purchase a daily deal if it was offered at a local... Read More
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Wednesday, Aug 15, 2012
Originally published in Credit Union Times
Online and mobile banking is boosting convenience ratings of credit unions, helping the cooperatives catch up to big banks, market research firm Chadwick Martin Bailey said Wednesday.
A February... Read More
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Monday, Aug 6, 2012
Originally published in The Financial
It’s practically common knowledge at this point that social media users follow or friend brands so they can get exclusive offers—especially money off.
In Q4 2011, for example, Chadwick... Read More
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Thursday, Aug 2, 2012
Originally published in Street Fight Magazine
A new study of why consumers use daily deals paints a pleasant picture for local merchants looking to get new customers in the door — but it remains to be seen if they can get those customers... Read More
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Thursday, Aug 2, 2012
Originally published in BizReport
Daily deals may not be attracting as much headline attention as a few years ago, but they are still capturing the attention of shoppers - and those shoppers aren't keeping the deals to themselves, it turns... Read More
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Thursday, Jun 21, 2012
Who says grandparents don't know their way around the internet? Not CTAM - and research firm Chadwick Martin Bailey (CMB) - who released a new study this week that shows about 40% of video viewers aged 50 or older have watched a TV show or movie... Read More
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Thursday, Jun 21, 2012
Originally published on Digital Music News
D-I-Why: Amanda Palmer has just inked with Cooking Vinyl for various European services. "The services deal will see the label handling the distribution, project management, marketing and... Read More
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Wednesday, Jun 20, 2012
Originally published on Digital Media Wire
A new study found that a lot of the confusion regarding online movies and TV shows is caused by the business side of the entertainment industry, not the technology.
As shown in the chart below, 39... Read More
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Wednesday, Jun 20, 2012
Today the Cable & Telecommunications Association for Marketing (CTAM) and research partner Chadwick Martin Bailey (CMB) revealed within their latest study*, entitled "The New Age of Television: Who is Viewing What, How and on Which Type of... Read More
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Wednesday, Jun 20, 2012
Originally published on MediaPost
A new wave of digital TV users has arrived: video consumers 50+. A study from the Cable & Telecommunications Association for Marketing (CTAM) and research concern Chadwick Martin Bailey found that nearly... Read More
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Friday, May 18, 2012
Originally posted on Business 2 Community
It doesn’t get the hype that Pinterest or Facebook do, but email is still an invaluable marketing tool. We used Factbrowser , the research discovery engine, to share some of the most meaningful... Read More
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Friday, May 18, 2012
Originally posted on Econsultancy
When two very different industries like traditional broadcast television and digital collide, it’s difficult to ignore the implications on both sides.
While analysts predict that 60% of households... Read More
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Tuesday, Apr 17, 2012
Originally published in The Christian Science Monitor
Everybody likes a discount, especially Christine Pursley. "If they're offered, I want them," says the St. Augustine, Fla., retiree, who capitalizes on deals ranging from early-bird... Read More
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