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Boston Business Journal : Minorities Sour on Boston Welcome

 

Originally published in Boston Business Journal by Mary Moore.

Boston fares worse than nine other cities when it comes to perceptions about how welcoming each city is to minorities, according to the results of a study commissioned by the Commonwealth Compact.

The results of the study will be unveiled Wednesday during a dialogue about race at The Boston Foundation, the first in a series of forums offered by The Boston Foundation, Commonwealth Compact, the Museum of Science and the Urban League of Eastern Massachusetts.

The Commonwealth Compact study shows that 62 percent of African Americans consider Boston fair or poor in terms of being welcoming, while 52 percent of Hispanic and Latino respondents feel the same.

When asked if they had visited or lived in Boston, 30 percent of African American respondents and 28 percent of Hispanic and Latinos said they have never been to the city.

The results were part of a study conducted by Chadwick Martin Bailey and included 1,500 respondents, the data collected online. Boston was compared to: Atlanta, Charlotte, Chicago, Denver, Miami, Minneapolis, New York, Philadelphia, and San Francisco. 

Quirks: Research Companies Partner to Get a Read on Facebook’ s Fan Pulse

 

 

Boston research companies Chadwick Martin Bailey and Brand Networks have introduced Fan Pulse, designed to better understand the needs and expectations of companies’ Facebook Fans by conducting research in Fan’ New’s Feed. Read the full mention on page 12 of the January Quirks issue here.

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