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Chadwick Martin Bailey Continues to Expand its Retail and Financial Services Practices

 

Boston, MA – Custom market research and consulting firm Chadwick Martin Bailey (CMB) continues to add key senior level talent to its practice areas as part of their strategic growth plan for 2010. Most recently the firm added Kathy Ofsthun and Susan Lilly as Senior Project Managers for the retail and financial services practices. Both bring over 15 years of marketing and research experience to the CMB team.

Fifteen years ago, Kathy Ofsthun moved to Boston and started her own research firm, Focus On Research.  She partnered with many leading retail and CPG companies including Stop & Shop, Giant Foods, Kraft, Walgreens, Dunkin’ Donuts and more. Kathy brings a well balanced background of both qualitative and quantitative research methodologies. Her entrepreneurial spirit, creative thinking and consumer retail experience are a welcomed addition.

Susan Lilly joined the financial services and insurance practice. She comes to CMB from Affinnova where much of her research focused on product optimization for consumer packaged goods companies. Before joining Affinnova, Susan was the manager of quantitative research at Houghton Mifflin Harcourt. She has conducted research in the financial services, IT, healthcare and publishing sectors. Susan has a keen ability to listen to clients’ needs and questions and translate them into research projects that will deliver actionable results.

“We continue to look for the best and brightest talent to expand our teams because we know it’s our people that set us apart from other companies,” comments Anne Bailey Berman, president of Chadwick Martin Bailey. “It is an exciting time for our company as we continue to grow and gain more expertise in each of our practices.”

Chadwick Martin Bailey is continuing to hire research analysts and project managers. For more information on the career opportunities available at CMB visit: http://www.cmbinfo.com/news/careers/

About Chadwick Martin Bailey
Chadwick Martin Bailey is a Honomichl Top 50 ranked custom market research and consulting firm working with many of the most successful companies and best known brands in the world to help them acquire, maintain, and grow their customer base.  Founded in 1984 by John Martin and Anne Bailey Berman, the company has corporate headquarters in Boston, Massachusetts, serving clients in more than 30 countries around the globe. Chadwick Martin Bailey focuses on using leading-edge research techniques to collect and translate the data into simple, business decision-focused deliverables.  www.cmbinfo.com

 

Media Contact: Kristen Garvey
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